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In 2025, AI SEO content optimization tools still can’t replace the content strategist, writer, or editor. But I don’t know many who wouldn’t use them for imagine research, SERP analysis, brief creation, drafting, content gap analysis, or on-page optimization without them.  Over the past two years, we’ve tested just about every tool available and learned […]

For thousands, Ahrefs is a go-to all-in-one SEO tool for everything from competitor analysis to keyword research and AI visibility tracking. And let’s face it: they’ve honestly earned their market-leader position. But it isn’t perfect – not for everyone anyway.  The main reasons why you might be exploring Ahrefs alternatives? The good news? The market […]

Google Says Links Are Less Important: Our Data Tells a Different Story. Google’s Perspective Recent statements from Google suggest that backlinks may no longer hold the weight they once did. However, as we’ve all found out recently, what Google says, and what is the truth, can often diverge. To shed light on this “are links […]

While most users still use Google to search for information, AI chatbot adoption is growing — AI traffic has increased 10x since April 2024.  And it’s valuable traffic. Semrush has estimated that every person who visits your page from an AI assistant is worth 4.4x more than an organic search visitor, and Ahrefs has seen […]

For almost ten years, 3XE Digital was the most important marketing conference in Ireland. It was the key event for anyone in the industry. Everyone attended, from local business owners to international experts, to focus on practical strategies for SEO, PPC, and conversion rate optimization. The conference stood out for the knowledge shared and the […]

SaaS companies face a different kind of SEO challenge. Competition is high, sales cycles are long, and the real goal isn’t just traffic — it’s sign-ups, demos, and revenue. Not every SEO agency understands this. Great SaaS SEO agencies focus on building results from first search to long-term growth. Instead of chasing keywords, they create […]